If you share my passion for fashion, 90’s pop culture and Target, you will understand why I had an alert set on my phone to remind me of the launch of the Victoria Beckham for Target collection today.I was so excited this morning, I didn’t walk I ran to Target. Well no, actually I drove my car there. After checking out the pieces online I knew I wanted to get a few for myself and for my daughter.
The collection features bright fuchsia and orange colors, and punchy florals inspired by 60’s and 70’s mod fashion that got it’s start in the UK. Undoubtedly a nod to the designer’s British roots. The styles feature scallops, color blocking, drop waists, wide leg trousers, and culottes. These are some of the standout pieces which grabbed my attention. I realize they’re all dresses and all with soft and feminine colors and silhouette.
I have to say a felt a tinge of disappointment when I saw the clothes in person. Almost all of them are executed in thick, cheap feeling polyester. I am not sure if that’s the affordability aspect that Target contributes to the famed designer line, or if it’s in keeping with the 60’s style of the collection. But I found it off putting and it made me not want to get the pieces.
I did however take a couple to try on. Two of the three pieces I picked up were done in poplin. I love this material as it’s light and airy for spring and summer. The romper is a mix of polyester with rayon and spandex. I found that material a little more breathable than the 100% polyester pieces.
This white poplin gathered waist top is probably my favorite piece. It’s ironic because it’s the least characteristic of the Victoria Beckham for Target collection. No bright colors, appliqués or scallop edges but the deconstructed sleeves and high-low hem give it a visual interest and romantic appeal.
This striped dress is also poplin and has a similar to the shirt gathered waist, high-low hem, and deconstructed sleeves. This type of menswear inspired pieces are very popular right now. A casual dress like this is easy and comfortable to wear as an every day piece.
I am always attracted to rompers and jumpsuits (you can see my denim one here). This romper has the added bonus of cute details like a scallop trim, a tie waist, and of course pockets! The color is a bright orange but not fluorescent and offensive. The only con is the necessity for a strapless bra. In my book, that’s high maintenance and so the romper lost points because of that.